Director Prashanth Neel’s Salaar: Part 1 – Ceasefire had a thunderous opening at the box office, as it earned Rs 90.7 crore on the day of its release, breaking the record of Atlee’s Shah Rukh Khan-starrer Jawan (Rs 75 crore). However, it could not maintain the momentum built during its first week, and is now struggling to pass the Rs 400 crore mark domestically. The movie will be further impacted by the wide slate of releases during the Sankranti/Pongal weekend.
Salaar’s box office collection on day 19 was noted at Rs 2.15 crore, according to industry tracker Sacnilk. The film’s nett domestic collection now stands at Rs 397.80 crore, which means that it will finally pass the Rs 400 crore mark in the next day or two. The maximum footfall was seen during the night shows (17.43%) and the evening shows saw the minimum occupancy (14.27%). For the first time, the Tamil occupancy (16.40%) was higher than the Telugu occupancy (15.29%), while the occupancy in the Hindi-speaking regions fell to 9.84%.
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The chances of the Prabhas and Prithviraj Sukumaran-led drama surpassing the collection of Rajinikanth’s 2.0, look bleak. Released in 2018, 2.0 had earned Rs 407.05 crore in India. Salaar will not even come close to matching Jawan (Rs 640.25 cr), Pathaan (Rs 543.09 cr), Animal (Rs 551.21 cr), and Gadar 2 (Rs 525.7 cr) at the domestic box office. The highest-earning Indian film is SS Rajamouli’s Baahubali 2: The Conclusion, with a nett domestic collection of Rs 1030.42 crore.
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However, globally, the film has achieved a new feat as it touched the Rs 700 crore mark, according to trade analyst Manobala Vijayabalan. He shared on X, “BREAKING: Global Star #Prabhas’ #SalaarCeaseFire ZOOMS past ₹7️⃣0️⃣0️⃣ cr gross mark at the WW Box Office. Prabhas becomes the only star from south to HOLD three films in ₹700 cr club.”
Besides Prabhas and Prithviraj, Salaar also features actors Shruti Haasan, Tinnu Anand, Jagapathi Babu, Madhu Guruswamy, and others. It is set in a fictional city called Khansaar, ruled by three tribes – Mannars, Shouryaangas, and Ghaniyaars. But war breaks in the city when Mannars try to become the sole rulers of the city, pitting two childhood friends against each other.